Before you upload your images to Airship, check out these image recommendations to ensure they’ll look great. Our recommendations are based on the type of content block you’re using in your email campaign 

Some general tips for your images

Format

When you save images, use JPG or GIF format.

File size

It's best to avoid overly large images, both in file size and pixel dimensions. We recommend a maximum file size of 1MB for images and ideally much smaller than this. Always remember not to upload images that are significantly wider than your content area.

Image dimensions for emails

Airship’s email templates are 600 pixels wide, so it’s best to size your images with that maximum width in mind.

Cropping images

Don’t have the correct image size? No worries! Airship lets you crop your images after you’ve uploaded them in these simple steps:  

1 - Click the image block you want to use.
2 - Click Upload Image and select your asset from your computer.
3 - You will see a preview of the image.
4 - Click Edit. You will be taken to the editor where you can crop your image. 

5 - Adjust the crop markers by dragging them around the image.

  1. Once you are happy with your selection click Crop
  2. You will see a new preview of the cropped image. 
  3. If you are happy click Done

All of the content blocks below can be removed or duplicated within your template to give you the desired length and design of email. We’ve listed the sizes below in pixels to help you create your artwork at the correct size. 

Main ‘hero image’ (full width)

600px width x any length (300px minimum).

'Newsletter' image

280 x 280 px is the minimum size supported for a newsletter image. However, we recommend keeping the image width to a minimum of 600px so they have a good resolution on mobile. Because this is a square image, remember to keep the ratio 1:1 or any other combination, the biggest one being 600 x 600 px.

'Side by side' images

As with newsletter images, ‘side by side’ images have a minimum width and height of 280 x 280 pixels. We recommend keeping the image width to a minimum of 600px so they have a good resolution on mobile. Because this is a square image, remember to keep the ratio 1:1 or any other combination, the biggest one being 600 x 600 px. 

If you try to upload an image that doesn’t have that ratio, simply click Edit after uploading the image and crop the image

'Side by side' image (no gap)

300 x 300 pixels is the minimum size supported for a ‘side by side’ image with no gap.  Again, we recommend keeping the image width to a minimum of 600px so they have a good resolution on mobile. Because this is a square image, remember to keep the ratio 1:1 or any other combination, the biggest one being 600 x 600 px.

Header image

600px width x 300px height.

Footer

600px width x 300px height.

Background image

If you want your email to have a background image, please supply artwork to us in 9:12 aspect ratio, or roughly 1940 x 2586 px, and we'll add this to your template for you. This will ensure the background covers your emails even when populated with content blocks.

For help on how to design for email click here. If you’d like to change any aspects of your template please contact your account manager or email us at support@airship.co.uk

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